General terms & conditions & privacy policy

We care about your online privacy

On this page you will find our privacy policy. Here we describe in detail how and when your personal data is processed, what your personal data is used for, who can access it and under what conditions, the legal basis for the processing and how you as an individual can exercise your rights. We also explain how we work to protect your personal data and privacy.


In accordance with the EU Data Protection Regulation (GDPR), which entered into force on 25 May 2018, all businesses are now obliged to comply with specific data protection rules when processing personal data. The law imposes high requirements on transparency and information in connection with the processing of personal data. In the privacy policy below, you can read about how the law affects you who visit our site and/or use our services.

Parties and responsibilities for the processing of your personal data

BrandBee Holding AB, 559046-7717, Karlavägen 58, 114 43 Stockholm ("Brandbee", "we", "our", "us") is responsible for the processing of personal data in accordance with the GDPR and with the guidelines described in this Privacy Policy. Brandbee is a provider of digital marketing services such as search engine optimization, search advertising, social media, video solutions and other consulting services, which are referred to as "service", "service", or "services" in the text on this page.

Our responsibility

BrandBee Holding AB is a data controller, which means that we are responsible for how your personal data is processed and that your rights are safeguarded.

For privacy and data protection issues

If you have any questions about our General Terms and Conditions or about privacy and data protection, you can always contact us by sending us an e-mail at or by phone at 072-439 99 00.

When is your personal data processed?

We process your personal data when you agree to our general terms and conditions, cookies or when filling in forms where consent is explicitly requested. We always put your own consent first, and try to obtain it wherever possible before we start processing your personal data. You have the right to withdraw your consent at any time. Upon withdrawal of consent, we will no longer process your personal data or obtain new ones, provided that it is not necessary for the performance of our obligations under the contract or by law. Please be aware that withdrawing consent may mean that we are unable to fulfil our obligations to you. 

Brandbee processes your personal data that you share with us when:

  • you use or order any of our services 
  • you visit or one of our other websites and accept cookies (read more about how we use cookies here)
  • you take part in our newsletters or similar mailings 
  • you are applying for a job with us (for example, by submitting your CV)
  • you otherwise contact, visit or share personal data with us

What personal data do we process?

Brandbee only collects personal data in accordance with the GDPR and other relevant legislation. Below we describe in detail what personal data we process for you as a visitor and you as a customer.

For you as a visitor to our websites

When you visit or any of our other websites, your personal data is processed. This is mainly done in order to analyse and understand the user's experience of the website and how we can improve the content. Information you provide when filling in forms on any of our websites in order to get in touch with us will also be processed.

Examples of data processed:

  • Name
  • E-mail address
  • Telephone number
  • Type of browser
  • Type of operating system
  • IP address
  • Language preference
  • Referring website


For you as a customer visiting our websites

Brandbee processes information about you as a customer in order to be able to fulfil agreements and other obligations entered into. We also need your personal data to maintain communication.

The data processed are:

  • Customer number
  • Company name
  • Organization number
  • Address
  • Telephone number
  • E-mail address
  • Invoices issued and their payment status

In cases where we have several contact persons for you as a customer, we also process personal data about them:

  • Name
  • Title
  • E-mail address
  • Telephone number
  • Address
  • Other information that you voluntarily provide or register with us

How do we use the data?

Our main purpose in collecting data is to provide you with a personalised web experience with improved and more relevant content. To achieve this, we analyse data about how you and other visitors interact with our website, based on the information we receive from The analysis is done on an aggregate level and is not intended to identify individual visitors. We may also, from time to time, use the information you have consented to provide to us to send you information about Brandbee and our products/services that we think may be of interest to you. You will only receive such information from us. You will not receive such information if you have indicated that you do not wish to receive it. If at any time you no longer wish to receive such information from us or change the way we communicate with you, you may contact us and indicate whether and how you would like us to communicate with you.

Where does the data end up?

BrandBee Holding AB does not give away, sell or rent information about you to third parties. In order to provide better services, we may pass on personal data to data processors (who are either based in the EU/EEA or otherwise approved under the General Data Protection Regulation). We will use our best endeavours and establish data processor agreements where necessary to keep your personal data confidential within our group, whether within the EU or if there has been an international transfer to data processors.

We may share personal data in specific cases, when we have reason to believe that the data is necessary to identify, contact or bring legal action against someone who may have infringed the website and violated the user agreement, or who may have otherwise infringed or violated our rights or property, or the rights of our visitors, when we have a good-faith belief that the law requires us to disclose the data. By using our site and communicating with us, you consent to the use of your personal information as set forth in this Privacy Policy.

How long do we keep the data?

BrandBee Holding AB processes and saves data for up to two years on the legal basis of consent, balancing of interests and in order to fulfil our obligations to you. Some data is saved for up to seven years with the support of the Bookkeeping Act (BFL).

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